An increased marketing spend has helped the Sunday World fend off overseas competitors and - for the second time - beat its Independent News & Media stablemate, the Sunday Independent, to the title of biggest selling Irish Sunday newspaper.
The tabloid paper, aimed at an under-40s readership, has added close to 20,000 sales in the past two years and is now selling an average of 292,124 copies each week. That compares with 283,024 copies for...
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