Sony broadcasts World Cup matches live in 3D

The most ambitious experiment so far in live 3D broadcasting is underway in South Africa, as Sony sets out to prove it can produce a series of live 3D television sports broadcasts to a demanding schedule.

3rd July, 2010

The most ambitious experiment so far in live 3D broadcasting is underway in South Africa, as Sony sets out to prove it can produce a series of live 3D television sports broadcasts to a demanding schedule.

In a joint initiative between FIFA and Sony, a total of 25 World Cup matches - including all quarter-finals, semi-finals and the final - are being shot in 3D format.

The broadcast is being made available to fans in as...

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