Smaller sporting crowds set to affect revenue

Even though sporting organisations expect to be hit by the economic downturn, the real evidence won’t appear until next year, writes Dermot Corrigan.

21st February, 2009

If attendances at sporting events decline as a result of the economic climate, sporting associations will take a hit in their revenues this year. However, it will be 2010 before sporting bodies will suffer from a fall in sponsorship, as many deals had already been struck to cover 2009. The GAA’s financial director, Tom Ryan, said he was concerned that there could be an overall drop in attendances of around 10 per cent.

‘‘The All-Ireland finals...

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