Saturday November 28, 2020

SFA: Wrap the green flag around your site

Until 2000, the best way for a homegrown company to identify as Irish was to bear the ubiquitous ''Guaranteed Irish logo.

11th May, 2014
David Curtin, chief executive of iedr.ie

Until 2000, the best way for a homegrown company to identify as Irish was to bear the ubiquitous ''Guaranteed Irish logo which had been such a feature of domestic commerce since its inception in the mid-1970s.

However, the advent of a truly global online marketplace created both a need and an opportunity for domestic companies to assert their Irishness through a purely digital paradigm - a need which was satisfied by the creation of the...

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