Serving up €200,000 in food tourism
Fáilte Ireland is to spend €200,000 this year on a new food tourism strategy, which will involve the hiring of external public relations consultants.
Fáilte Ireland is to spend €200,000 this year on a new food tourism strategy, which will involve the hiring of external public relations consultants, writes Nicola Cooke.
The agency says it wants to enhance Ireland's reputation for food, both domestically and internationally, and has advertised for a company to develop "a unifying phrase or theme" for the strategy. The markets being targeted for the new strategy, which will be developed over the next...
Subscribe from just €1 for the first month!
With any subscription you will have access to
Unlimited multi-device access to our iPad, iPhone and Android Apps
Unlimited access to our eReader library
Exclusive daily insight and opinion seven days a week
Create alerts to never miss a subject that matters to you
Get access to exclusive offers for subscribers on gifts and experiences
Get content from Business Post, Business Post Magazines, Connected, Tatler and Food & Wine