Thursday February 20, 2020

Ryanair charm offensive continues with baggage fee cut

Ryanair has cut its excess baggage fee by 50 per cent, from €20 to €10 per kilogramme, as of today. It's yet another move to soften the airline's abrasive image.

9th December, 2013
Michael O'Leary: less Grinch, more Santa?

Ryanair has cut its excess baggage fee by 50 per cent, from €20 to €10 per kilogramme, as of today.

The move, described by the airline as “an early Christmas present to customers”, is the latest tactic in its bid to soften its customer image. Two profit warnings in two months shook the airline’s investors and led chief executive Michael O’Leary to promise a new, less abrasive approach.

In recent...

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