Monday August 10, 2020

RTE loses Eurovision bonanza

RTE lost out on tens of thousands of euro in advertising revenue after Ireland's early exit from the Eurovision Song Contest.

21st May, 2005

RTE lost out on tens of thousands of euro in advertising revenue after Ireland's early exit from the Eurovision Song Contest.

The broadcaster would have earned about €60,000 in advertising revenue from the two 90-second ad breaks in last night's show, if the same 750,000 viewers who watched Ireland's entry crash out of the semi-final last Thursday, had tuned into the final last night.

Viewer numbers fell sharply last night after Ireland's entry, Donna and Joseph...

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