reality BYTES

How to get to grips with Quick Response codes

14th May, 2011

How useful are smartphone Quick Response (QR) codes?

Don’t know what I’m talking about? They’re the strange, barcodish squares of black and white dots that are beginning to appear on ads, billboards and other promotional material.

By pointing your smartphone’s camera at one, it takes you instantly to a website, a competition, a video trailer, a smartphone app or any other pre-programmed web based destination.

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