Real chance for Jemm Group in Irish market

International real-time advertising network Jemm Group is entering the Irish market through a partnership with the Dublin firm Flashpoint (formerly eType Ireland). "This is the time to grow and inve

13th November, 2011

International real-time advertising network Jemm Group is entering the Irish market through a partnership with the Dublin firm Flashpoint (formerly eType Ireland). "This is the time to grow and invest in countries we really believe in," said Julia Smith, communications director of Jemm Group. "Times are hard, but the good news with digital is that they're less hard."

Real-time advertising involves real-time bidding and exchanges through digital advertising, the establishment of a channel of communication...

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