Publishers happy with Metro

Three weeks after its launch, new Dublin freesheet Metro is still averaging daily ‘sales’ of 54,500, a couple of hundred less than its print run, according to its managing director, Lee Thompson.

29th October, 2005

Three weeks after its launch, new Dublin freesheet Metro is still averaging daily ‘sales’ of 54,500, a couple of hundred less than its print run, according to its managing director, Lee Thompson. It was the “freesheet of choice'‘ in locations where rival publication Herald AM was also on offer, he claimed.

Thompson said Metro was calculating distribution in a way approved by the Audit Bureau of Circulations (ABC). The paper should have...

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