Populist approach pays off for Q102
The latest audience figures confirm that Dublin’s Q102 has made it to the big league, writes Catherine O’Mahony
It is a rule at Dublin’s Q102 that DJs never make a fuss over the year a particular song was released. If they blurt it out by mistake, questions are asked.
‘‘Nobody wants a mirror held up to them,” said Scott Williams, the chief executive of the UTV-owned music station. ‘‘We all just want to hear our favourite songs.”
This kindly approach to its audience typifies Q102....
Subscribe from just €1 for the first month!
Exclusive offers:
All Digital Access + eReader
Trial
€1
Unlimited Access for 1 Month
*New subscribers only
Annual
€200
€149 For the 1st Year
Unlimited Access for 1 Year
Quarterly
€55
€42
90 Day Pass
2 Yearly
€315
€248
Unlimited Access for 2 Years
Team Pass
Get a Business Account for you and your team
Related Stories
The year in review
The best writing and and the biggest stories of 2019 from the Business Post
Newsround: What Thursday’s papers say
Denis O’Brien is back in court, residents continue to fight the Council on halting site and a row surfaces in government over rent control proposals
More cycle routes, expansion of Luas to Bray and new bus network proposed
Greater Dublin Area draft Transport Strategy published