PopCap Games announced it has finalised a number of licensing deals that expand its blockbuster properties beyond the digital realm into toys, clothes and other branded merchandise.
The Seattle headquartered casual video game developer employs up to 100 staff at its Dublin office. The first products from PopCap’s partners will begin appearing this spring and will be based on the company’s global hit game Plants vs Zombies, with plans to bring Bejeweled and other franchises...
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