Poland: eastern promise
Banking, construction and advertising provide opportunities for Irish firms in the emerging Polish market.
Poland presents some of the best opportunities to Irish businesses looking to get a slice of the market in the new EU states. The eastern European country, which has almost 40 million people, accounts for more than half of the population of the ten EU accession states.
According to Enterprise Ireland (EI), the key opportunities in Poland are in: * agricultural and veterinary products, machinery, equipment and services
* construction materials, project management services and construction machinery
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