After spending decades attracting women to products such as Olay skin cream, Procter & Gamble (P&G) is about to tell men they need pampering too.
This week, P&G is introducing products including a pre-shave thermal scrub, which it likens to a hot towel at the barbers, and a cooling after-shave moisturiser. The four products - selling for between $7 and $9 (€5 to €7) - make up the first skincare line aimed at...
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