Tuesday March 31, 2020

Overdosing on wellness

“Germans use the word wellness for so many things, even chewing gum."

16th December, 2006

“Germans use the word wellness for so many things, even chewing gum. Everybody thinks they can use the term for their product. Brenner’s doesn’t like the word - we use the word spa,” says Barbel Gohner, PR director of Brenner’s Park Hotel & Spa in Baden-Baden, Germany. It is an unusual act of defiance.

‘‘Germans are not officially allowed to use the word ‘spa’ as it’s a...

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