Online adspend surges 20.5%
Online advertising is now worth €65 million after 20.5 per cent growth this year, according to a new report
Irish online advertising spend grew 20.5 per cent to €65 million in the first half of 2011 according to a bi-annual study from [IAB Ireland](http://iabireland.ie/) and [PwC](http://www.pwc.com/ie/en).
Spend on other media in the first half of 2011 was valued by Nielsen at €443.4 million,a drop of 1.5 per cent.
On this measure, online spend accounted for 13 per cent of the advertising market and ranked third after press and...
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