Thursday July 9, 2020

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The #nomakeupselfie campaign to raise breast cancer awareness is well intentioned, but it is as much a victory for online narcissism as it is for charity.

30th March, 2014
The nomakeupselfie: the reality is that many women do not wear make-up all the time. Picture: Thinkstock

You don't need to be a dramatically thorough researcher to dredge up examples of startlingly brave (to the point of recklessness) charity stunts. There was a 67-year-old Australian man named Nick Le Souef who lived in a shop window for three weeks with hundreds of deadly spiders to raise money for a children's charity. There was a chap in Florida who spent the whole of January 2011 in a lion's cage, raising $160,000 in the...

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