New Kia picks up right where it left off
It's difficult to overestimate the importance of the Cee'd hatchback to the continuing success of the Kia brand, writes Shane O'Donoghue.
It's difficult to overestimate the importance of the Cee'd hatchback to the continuing success of the Kia brand. The first generation of the Ford Focus-sized car brought with it a massive investment in Europe from the Korean company.
Along with the engineering centre in Russelsheim in Germany, Kia built a completely new factory in Slovakia, which now employs nearly 4,000 people. The Cee'd itself was the first Korean car to obtain five stars from the...
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