Tuesday July 14, 2020

Mobile banking: The smartphone revolution in online banking

The opportunity for businesses to take advantage of the second screen is growing by the day.

Emmet Ryan

Technology Correspondent

@emmetjryan
27th July, 2014
Banking apps: functionality is the key, with banks having listened to criticism and improved the user experience. Picture: Getty

The opportunity for businesses to take advantage of the second screen is growing by the day.

After Twitter launched TV conversation targeting - Online banking use is on the rise in Ireland but the challenge for banks is to increase the ways in which customers use it.

The development of mobile apps has played a particularly strong role in boosting online banking usage. AIB has 925,000 customers actively using internet banking, with 516,000 of those...

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