Listening to the chief executive of BMW addressing financial analysts gives you a sense of the company’s long-term ambition and strategy, the extent of its investment in research, training and innovation, and its other strategic initiatives intended to drive future growth. Typically, the company invests over €250 million per annum in vocational training and development and between €3 to €4 billion per annum in R&D, about a third of which is capitalised and the remainder...
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