Media World

Market forces turn to Twitter

26th March, 2011

Twitter has inspired a whole host of fun new marketing tools, many of which you can use for free.

My favourite new toy is Twittersentiment, a tool created as an academic project by three computer science graduate students at Stanford University that’s free to use online.

Basically, you type in a term and it works out in seconds how many times that term has been tweeted in recent days and divides the comments...

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