A Dublin-based brand and marketing communications agency, Originate Creative, has carried out one of the largest rebranding projects in Northern Ireland in the last 25 years, involving over 750,000 customers.
Northern Ireland Electric Energy (NIEE), the main energy supplier in Northern Ireland, officially changed its name to Power NI last July.
Originate Creative was appointed by NIEE to develop a brand migration strategy, which would rename the brand and create an identity that would resonate with the...
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