Thursday February 20, 2020

Marketing awards take an integrated approach

The annual An Post Direct Marketing Awards are broadening their reach this year.

26th February, 2012

The annual An Post Direct Marketing Awards are broadening their reach this year - including more categories recognising the intersection of traditional direct mail marketing with online, email, mobile, social media and viral marketing.

"We've changed from the Direct Marketing Awards to the Integrated Direct Marketing Awards this year, in acknowledgment of the combination of media offline and online," said Amie Peters, head of direct mail with An Post.

"A 360-degree approach by brand is...

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader

Trial

€1

Unlimited Access for 1 Month

Then €19.99 a month after the offer period.

Get basic
*New subscribers only
You can cancel any time.

Annual

€200

€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.

Quarterly

€55

€42

90 Day Pass

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

The best writing and and the biggest stories of 2019 from the Business Post

Richie Oakley | 1 month ago

Denis O’Brien is back in court, residents continue to fight the Council on halting site and a row surfaces in government over rent control proposals

Leanna Byrne | 4 years ago