Lyons seeks ethical source in campaign

Lyons Tea is spending more than €1 million in TV advertisements to support a new initiative with Rainforest Alliance to source all its tea from farms that are sustainably managed within the next four years.

9th August, 2008

Lyons Tea is spending more than €1 million in TV advertisements to support a new initiative with Rainforest Alliance to source all its tea from farms that are sustainably managed within the next four years.

The 40-second TV advertisement will be aired for the first time tomorrow across Irish TV stations.

It will be used for the launch phase of the tea firm’s Make a Difference campaign to generate awareness of the Rainforest Alliance certification....

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader

Trial

€1

Unlimited Access for 1 Month, €19.99 Monthly thereafter

Get basic

*New subscribers only

You can cancel any time.

Annual

€200

€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.

Quarterly

€55

€42

90 Day Pass

You can cancel any time.

2 Yearly

€315

€248

Unlimited Access for 2 Years

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

The year in review

Legacy Richie Oakley 1 year ago

Newsround: What Thursday’s papers say

Legacy Leanna Byrne 5 years ago

More cycle routes, expansion of Luas to Bray and new bus network proposed

Legacy Digital Desk 5 years ago