Kildare Village, which claims rising footfall and sales despite the economic downturn, stepped up its marketing activity last week with its first TV sponsorship.
The outlet village outside Kildare town, which offers designer goods at reduced prices, is to sponsor of Off the Rails, the RTE fashion show.
Brian Kitson, senior marketing manager at Kildare Village, said the organisation had maintained its marketing spend this year, investing across all media, but particularly in digital and...
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