Jurys Inn rebrands and upgrades its service

The Jurys Inns Group has rebranded to position itself more squarely as a service-oriented chain of hotels.

17th April, 2010

The Jurys Inns Group has rebranded to position itself more squarely as a service-oriented chain of hotels.

A new brand identity and a new tagline - Exceptional Everyday City Hotels - is designed to help set the hotels more apart from their many competitors in the middle market.

The company’s website has been redesigned to reflect the new logo and give it a more streamlined look and feel.

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