Jameson to splash €400k on festival ads

Jameson is spending €400,000 on a short burst of advertising in the run-up to the upcoming Jameson Dublin International Film Festival.

4th February, 2006

Jameson is spending €400,000 on a short burst of advertising in the run-up to the upcoming Jameson Dublin International Film Festival.

It’s the whiskey brand’s biggest spend so far on the festival, which it has sponsored for four years.

The campaign features new T V ads from Cawley Nea TBWA and Piranha Bar, which take the viewer through a series of classic movie moments, like the chase scene in The Fugitive...

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