Inside Track

Print publications make price changes

21st September, 2014
Louise Robinson, brand manager for Kellogg’s Squares, with Andy Quirke who plays the roles of Damo and Ivor. The snack brand is sponsoring RTÉ2’s comedy series Damo and Ivor. Carat negotiated the six-figure deal.

Print publications make price changes

School is back, the Dáil is back, every ad agency is assembling pitches and a number of print publications are experimenting with price changes. The Observer has increased its recommended selling price in Ireland to €3.30. The Sunday World, meanwhile, has been trialling a reduced price per copy in Galway.

Usually retailing for €2.45, the newspaper is being sold for €1.90. Newsagents and retailers in Galway are being...

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