Inside a start-up accelerator: week 4

Ann Hunt’s business is at a crucial stage - she needs to show potential investors a path to a strong return.

15th June, 2014

Week four at NDRC was about getting ready to pitch my business idea to potential investors. There are many different facets to this.

The primary goal of a good pitch is to take the investors on a journey, ensure they feel the pain of the problem, and to get them excited about the proposed solution. Once they understand this, it is all about sizing the market, positioning the competition and ultimately being able to show...

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