Hopscotch goes for international growth

PR agency Hopscotch Europe In One is keen to expand its multinational PR reach in Ireland and further afield, writes Siobhán Brett.

18th March, 2012
Hopscotch goes for international growth
Patrick Frison-Roche, chief executive of PR agency Hopscotch Europe In One: 'We do multinational better and quicker than our competitors'. Photo: Tony O'Shea

The availability of strong, highly-skilled multicultural talent was what originally attracted the establishment of PR agency Hopscotch Europe In One to Dublin in 2006. Since then, the agency's 'exotic' workforce has worked with 55 clients in 46 different countries, but has yet to get through to the Irish market, according to chief executive Patrick Frison-Roche.

"Instead of having people in every country, we brought people from every country here," Frison-Roche said. "Multinational PR is very territorial in the...

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader

Trial

€1

Unlimited Access for 1 Month

Get basic

*New subscribers only

You can cancel any time.

Annual

€200

€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.

Quarterly

€55

€42

90 Day Pass

You can cancel any time.

2 Yearly

€315

€248

Unlimited Access for 2 Years

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

The year in review

Legacy Richie Oakley 1 year ago

Newsround: What Thursday’s papers say

Legacy Leanna Byrne 5 years ago

More cycle routes, expansion of Luas to Bray and new bus network proposed

Legacy Digital Desk 5 years ago