Has Sports Illustrated cracked the paywall puzzle?

When you think of Sports Illustrated you'd be forgiven if the first thing that comes to mind is the annual swimsuit issue. Sure, the feast of bikini-clad flesh is an American tradition, not to mention

12th October, 2013

When you think of Sports Illustrated you'd be forgiven if the first thing that comes to mind is the annual swimsuit issue. Sure, the feast of bikini-clad flesh is an American tradition, not to mention a marketing money-spinner, but the magazine itself is a turn-on for 23 million adults each week, including 3.5 million subscribers. Its website is no slouch either – it's the 17th most popular site in the US.

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