Thursday July 9, 2020

Government urged to keep up tourist marketing

The Irish Tourist Industry Confederation (ITIC) has urged the government to maintain its spending on tourism marketing amid fears that the poor weather this summer could negatively affect bookings for Irish holidays in 2009.

23rd August, 2008

The Irish Tourist Industry Confederation (ITIC) has urged the government to maintain its spending on tourism marketing amid fears that the poor weather this summer could negatively affect bookings for Irish holidays in 2009.

Dick Bourke, chairman of the ITIC, said it was essential that the government hold steady on its marketing efforts, given the challenges that would face the tourism industry in 2009.He said marketing campaigns should be brought forward next spring to shore up...

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