Ireland's third biggest car brand, Nissan, will be using the forthcoming Irish Open golf tournament to advertise the fact that it has expanded its range to include more 'luxury' cars.
The player who achieves the first hole-in-one at the 17th hole at this year's event will win a convertible sportscar, the Roadster (retail price €55,000),which along with the SUV, the Murano, comprises Nissan's main attempt to move into a more upmarket territory. “People know we...
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