First person

Craig Sams: 56, founder, Green & Blacks

9th February, 2008

Craig Sams: 56, founder, Green & Blacks

I’d wake up wide-eyed in the middle of the night because I’d eaten bars of it before bed. In early days we went mad.

the only people who had organic chocolate, the only people who talked about the people who grew the cocoa beans. We were the only people doing 70 per cent cocoa solids,

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