Financial planning that's driven by its clients

The promoters behind a financial planning start-up in Dublin are hoping to entice customers away from large financial institutions as they grow the business throughout the country.

11th November, 2012
Financial planning that's driven by its clients
Wealth Alliance managing director and co-founder John Lyons with the company's life and pensions administrator, Tara Murphy, and the three other co-founders, Brenda Rogan, Jane McAleese and Stan Pyke.

Wealth Alliance

**What it does:** financial planning

**Why it works:** "Larger institutions are process driven, whereas our firm is very much driven by the clients and how they want to work with us" - *Jane McAleese, co-founder*

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