Figures shed little light on effect of Kenny's switch

The full impact of Pat Kenny's move on RTE Radio One and Newstalk will not be known for another year, writes Siobhan Brett.

3rd November, 2013
Pat Kenny: not enough data to know whether his new show has made any inroads. Photo: Photocall

There was a distinct lack of controversy surrounding last week's Joint National Listenership Research (JNLR) report, with figures remaining relative ly flat across the board and no meaningful themes emerging.

Stations, media buyers and industry insiders were eager to find out whether Pat Kenny had made inroads for Newstalk. But given that the research is based on rolling data, and the third-quarter figures covered just one month of Kenny's tenure, it was always going to...

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