Fashion site is just the tonic

When Michelle Jones lost her job in advertising last year, she decided to put a diploma in digital marketing to good use by setting up an online marketing venture for the fashion industry.

26th March, 2011

When Michelle Jones lost her job in advertising last year, she decided to put a diploma in digital marketing to good use by setting up an online marketing venture for the fashion industry.

The young Dubliner felt there was a gap in the market for a web-based marketing service that would help independent boutiques and designers in Ireland to access international markets.

To provide this service, she launched Style-tonic. com in November 2009 - and...

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