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25th August, 2012
Superquinn's Fresh Price Cuts campaign will mean price cuts of up to 40 per cent on fresh food items.

Price cuts at Superquinn

Superquinn has launched a 'Fresh Price Cuts' campaign. The new campaign will mean price cuts of up to 40 per cent on fresh food items, including meat, fruit, vegetables and cheese. There will also be reductions of up to 25 per cent on Superquinn's range of fresh breads, cakes and desserts.

The retailer's trading and marketing director, Eoin McCormack, said the campaign was a commitment to "long-term price reductions".

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