Friday June 5, 2020

Eurovision ad slots an easy sell-out

Teen pop stars Jedward produced a big result for RTE even before setting foot on the Eurovision stage, with all advertising spots selling out for the Eurovision shows well in advance.

14th May, 2011

Teen pop stars Jedward produced a big result for RTE even before setting foot on the Eurovision stage, with all advertising spots selling out for the Eurovision shows well in advance.

RTE had a special offer on ads during the show from Germany: €6,000 for a 30-second slot during the semi-final (when Irish interest is guaranteed), or €10,000 for a semi-final plus a final slot.

This was effectively a slight increase in price on last...

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