En primeur: to buy or not to buy

The annual en primeur campaigns begin in the first week of May, providing the opportunity to buy 2006 wine still in barrels at wholesale prices.

The annual en primeur campaigns begin in the first week of May, providing the opportunity to buy 2006 wine still in barrels at wholesale prices.

The purchase is seen as an investment, and purchasers fall into two categories: investors hoping to make a financial killing by reaping the profits top wines can achieve, and wine lovers who love a bargain and will therefore buy wine they will not see - let alone drink ...