Editor's Comments: Look before you leap

The technology industry talks a lot about "first mover advantage".

5th May, 2012
'A common theme has emerged, namely that sometimes being an early mover isn't always the best idea'.

The technology industry talks a lot about "first mover advantage".

Simply put, the idea is that if you are an early adopter of new technologies, you will gain an advantage over your competitors through speeding production, lowering your costs or having a greater insight into your market.

However, reading through the pieces in this month's Computers in Business, a common theme emerges, namely that sometimes being an early mover isn't always the best idea.

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