Drury battles in tough PR market
Midway through its toughest year in a decade, public relations firms Drury has launched a new brand identity. PadraigMcKeon, managing director, explains why to Catherine O’Mahony
Communication s firm Drury realised quite suddenly last September that trouble was brewing. After a solid start to 2008 in terms of revenues - the latest in a series of good years for Irish media relations companies - client activity suddenly slowed down dramatically in mid-September.
By mid-October, it was clear that the business climate of the last quarter of the year would be very different from the first quarter. Drury, named after its founder Fintan...
Subscribe from just €1 for the first month!
With any subscription you will have access to
Unlimited multi-device access to our iPad, iPhone and Android Apps
Unlimited access to our eReader library
Exclusive daily insight and opinion seven days a week
Create alerts to never miss a subject that matters to you
Get access to exclusive offers for subscribers on gifts and experiences
Get content from Business Post, Business Post Magazines, Connected, Tatler and Food & Wine