The agency is producing a radio advertisement for the not-for-profit organisation Thinkirish.ie, which aims to encourage consumers to buy Irish-made goods.
The content is being sourced from members of the public who are being asked to read out a radio script posted on the Thinkirish.ie website. Already, around 100 people have done this, some using the phone, and many of these voices will feature in the final ad. Today FM is donating airtime to...
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