An increasing number of companies are looking to Customer Relationship Management (CRM) to deal with their expanding relationship base, according to Neil Young, solutions architect with Ergo.
"While customer relationships are important to every business, most organisations, regardless of scale and sector, will need to manage multiple types of relationships. Many find their existing systems are just not flexible enough to accommodate this," said Young.
CRM involves a company-wide approach, in which the customer is...
Subscribe from just €1 for the first month!
All Digital Access + eReader
Unlimited Access for 1 Month
Then €19.99 a month after the offer period.
€149 For the 1st Year
Unlimited Access for 1 Year
90 Day Pass
Get a Business Account for you and your team