Cost factors start to bite in bids to win radio licences

Oral hearings for radio licences are generally seen as days out for everyone who is anyone in the industry.

26th August, 2006

Oral hearings for radio licences are generally seen as days out for everyone who is anyone in the industry.

At the latest hearing - for the south-west regional licence - the entertainment factor reached a new level. Powerpoint presentations have become usual practice, but the Spin consortium produced a lively animated sequence to close its pitch for the licence, leaving the audience to debate just how much the exercise might have cost.

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