Tuesday March 31, 2020

COMMENT: Why Apple matters to non-geeks, too

Thought tonight’s new iPad launch was just for geeks? Think again. Adrian Weckler looks at the company's intimidating financial prowess.

7th March, 2012
'For every one per cent that Apple's share price moves this evening, €3.5 billion will be gained or lost.'

Think tonight’s new iPad launch is just about geeks and technology?

Here are a few facts that might make you think differently.

**1.** Apple now has over $100 billion (€76 billion) in cash.

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader



Unlimited Access for 1 Month

Then €19.99 a month after the offer period.

Get basic
*New subscribers only
You can cancel any time.



€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.




90 Day Pass

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

The best writing and and the biggest stories of 2019 from the Business Post

Richie Oakley | 3 months ago

Denis O’Brien is back in court, residents continue to fight the Council on halting site and a row surfaces in government over rent control proposals

Leanna Byrne | 4 years ago