COMMENT: Danske’s Long Goodbye

The decision by Danske Bank, announced this morning, to withdraw from the Irish personal banking market fits squarely within the bank’s long term Irish strategy, writes Ian Kehoe.

Ian Kehoe - avatar

Ian Kehoe

31st October, 2013
Ian Kehoe: the expansion into Ireland has been an unmitigated disaster for the Danes.

The long goodbye? The decision by Danske Bank, announced this morning, to withdraw from the Irish personal banking market fits squarely within the bank’s long term Irish strategy.

For the past four year, the Danish owned lender has been shrinking its Irish operations, shutting down division after division. It has become smaller and more niche, targeting corporates and high net worth individuals rather than everyday customers.

Consider this. When it acquired National Irish...

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