Wednesday April 8, 2020

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Selling crisps through sex isn’t Hunky Dory

1st May, 2010

Oh dear, the marketeers are at it again. They still believe that using women’s bodies in a provocative way to sell a food product is acceptable.

In the case of the Hunky Dorys campaign, it is all the more unbelievable because this is not a product that I would associate with the adult male audience for which the campaign is so obviously designed.

Using images of women in sexually provocative ways is not...

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