CNN's slipping media crown

CNN is a globally successful media brand, but it struggles to compete on its home turf of the US, writes Niall Stanage in Washington DC.

26th October, 2014
CNN has a fight on its hands to remain competitive in the American market. Picture: Bloomberg

One of the most famous media brands in the world is widely considered to be struggling, even as it is projected to make a profit of around $600 million (€475 million) this year.

That may seem a bizarre situation, given the number of news organisations that are fighting for survival. But such is the current plight of CNN, the station that began the move towards a 24-7 news cycle when it was launched in 1980.

The problem...

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