Cloud providers need to change the message

Cloud providers need to change the message
Art Coughlan, spokesperson for Cloud OS at Microsoft.

IT vendors are being forced to battle cloud fatigue' when dealing with customers according to Microsoft.

IT vendors are being forced to battle cloud fatigue' when dealing with customers according to Microsoft.

Art Coughlan, Microsoft Ireland's spokesperson for Cloud OS, told The Sunday Business Post that cloud providers had to change their message to convince businesses to consider cloud computing.

''It's a relevant point to us. I use the term cloud fatigue in almost every customer presentation I do. Cloud became a buzzword that lost it's meaning. We've had to change...

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